Smalls

smalls.com

Smalls is a direct-to-consumer pet food company that produces human-grade and fresh food for cats. The company's cat food is prepared with human-grade ingredients and offers customized kits as per the cat's nutrition needs, enabling pet owners to get healthy and fresh food directly at their doorstep. It offers variants such as chicken and beef; freeze-dried chicken, and turkey and duck. In 2017, co-founders and best friends Matt Michaelson and Calvin headquartered the company in New York, New York.